Community BrandingIn 2014, The City’s Economic Development Authority (EDA) undertook the task of developing a new brand for the community that built upon Columbia Heights’ positive aspects, history and unique character. Replace, a Minneapolis design firm, was selected to help create the new logo and design.
In the fall of 2014, residents were encouraged to provide input into the new brand identity at a community gathering, online and at City Hall. Ultimately, a “heritage” concept was selected which included a graphic of the locally iconic Clock Tower of Peace.
Residents can immediately anticipate seeing the new logo and brand on written and electronic communication from the City. Over time, the new logo will be incorporated onto city vehicles, identification signs, park signs, water tower and other local infrastructure. Changes will be made over time as equipment is replaced.
This new tool to promote and display the positive aspects and unique character of Columbia Heights is exciting. It is time to Rediscover the Heights!
Click on the link below to be redirected to an external website to view and order apparel items with the cities' logo on them.
https://identitystores.com/Stores/StoreFront.aspx?StoreId=3340